Meta has launched its new AI app, Meta AI, built using the Llama 4 model. This app is designed to create a more personal AI experience by allowing users to interact with their digital assistant through voice conversations. Initially available in countries such as the US, Canada, Australia, and New Zealand, Meta AI integrates with popular platforms like WhatsApp, Instagram, Facebook, and Messenger, making it accessible across multiple devices. The AI model is designed to learn from users’ preferences, providing personalized responses based on the information they have shared on Meta’s platforms.
The Meta AI app aims to enhance user interaction by offering seamless, conversational experiences. It supports multitasking, allowing users to use voice features while engaging in other tasks on their devices. In addition to voice-based conversations, the app integrates features like image generation and editing, which can now be controlled via voice commands. Meta also offers a demo of full-duplex speech technology, providing a more natural voice interaction experience, although this feature is still in its early stages and may face technical issues.
One of the app’s key features is personalization. Meta AI draws on users’ profiles from Facebook and Instagram to deliver responses that are more relevant to their interests and preferences. Users can also choose to have the assistant remember details about their likes, such as their passion for travel or language learning. While the personalized features are currently only available in the US and Canada, they plan to expand these capabilities further. The integration with the Meta View companion app for Ray-Ban Meta glasses is another highlight, allowing users to interact with Meta AI seamlessly across various devices, including smart glasses and the web.
For users who prefer voice interaction, the AI app offers an easy-to-use interface that allows them to start conversations quickly. The app also includes a “Discover feed” where users can explore how others are using AI, share prompts, and remix them for their own use. This feature is designed to foster engagement and creativity within the community, with users in full control over what is shared.
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The AI is not only about personalized assistance but also aims to be a tool for productivity. The web version of Meta AI has been optimized for larger screens and desktop use, offering features like improved image generation and a rich document editor for creating and exporting PDFs. The seamless integration of these features across platforms ensures that Meta AI remains a versatile and accessible tool for users on all their devices, providing an intuitive and comprehensive AI experience.
